Century Business Media IPO
Market Sentiment
The overall score is a weighted average of the parts below, so one weak part can sit inside a strong overall reading.
IPO Details
Day-wise Subscription (times subscribed)
| Category | Day 1 | Day 4 | Day 5 | Final |
|---|---|---|---|---|
| QIB | 3.51x | 3.51x | 3.51x | 47.53x |
| NII | 0.41x | 0.41x | 1.09x | 114.24x |
| bNII > ₹10L | 0.59x | 0.59x | 1.44x | 142.78x |
| sNII 2-10L | 0.04x | 0.04x | 0.38x | 57.16x |
| Retail | 0.12x | 0.12x | 0.58x | 39.81x |
| Total | 1.15x | 1.15x | 1.52x | 58.00x |
Market Lot Size
IPO Reservation
Financial Analysis
Financial Data
Financial Performance
| Metric | 2024 (Consolidated) | 2025 (Consolidated) | 2026 (Standalone) |
|---|---|---|---|
| Revenue | 32.27 | 36.91 | 46.76 |
| Expense | 27.38 | 30.55 | 39.29 |
| Profit (PAT) | 3.68 | 4.70 | 5.56 |
| Total Assets | 21.24 | 22.37 | 31.28 |
Peer Comparison
| Company | EPS | P/E | RoNW % | NAV | Income |
|---|---|---|---|---|---|
| Century Business Media This IPO | 6.34 | 11.67 | 30.83 | 27.94 | - |
| Bright Outdoor Media Limited | 12.26 | 29.48 | 12.96 | 85.03 | 153.03 Cr |
| Cash UR Drive Marketing Limited | 13.14 | 20.55 | 24.13 | 54.44 | 575.93 Cr |
| Signpost India Limited | 18.88 | 12.75 | 57.24 | 24.24 | 127.22 Cr |
Promoters & Holding Pattern
Promoters: Shashi Kumar Chaudhary and Seema Chaudhary
| Shareholding | No. of Shares | Holding % |
|---|---|---|
| Promoter Holding Pre Issue | 64,49,280 | 100.00% |
| Promoter Holding Post Issue | 64,49,280 | 73.61% |
Strengths & Risks
- Strongly subscribed — 58.0x overall (final).
- Strong institutional (QIB) demand — 47.5x.
- Revenue grew 27% in the latest reported year.
- Solid profit margin — 11.9%.
- Strong return on equity — 36%.
- Lists on the exchange's SME platform, where trading is usually thinner than on the main board — selling at your price can be harder.
Compiled from this issue's live GMP, subscription, valuation and financial data, and updated as those figures change. Informational only — not investment advice. Always read the RHP before applying.
Company Information
About Century Business Media
Established in 1999, Century Business Media Limited provides advertising services, mainly through Out-of-Home (OOH) media, including digital and non-digital advertising. The company mainly operates in airports and railway stations. It provides advertising spaces inside and outside airport terminals, as well as digital and traditional hoardings at railway stations and on railway land. The company has a strong presence in Bihar, Jharkhand, West Bengal, and the North Eastern states. It also provides OOH advertising services across India through both exclusive and non-exclusive media rights.
Company Contact Information
107 Emarat Firdaus Exhibition Road Patna Bihar
Objects of the Issue
| Purpose | Amount (Cr) |
|---|---|
| Funding Capital Expenditure towards Purchase of Media Assets | 2.94 |
| Payment of Security Deposit for advertising rights at Patna, Deoghar and Darbhanga Airport | 3.10 |
| Repayment of certain borrowing availed by the Company | 1.50 |
| General Corporate Purpose | 3.00 |
Resources & Documents
Anchor Investors
Century Business Media IPO - Quick Take
Century Business Media has set a price band of Rs 70–Rs 74 per share for an issue size of Rs 17 crore. The stock listed flat against its issue price.
The issue is promoted by Shashi Kumar Chaudhary and Seema Chaudhary with Hem Securities Ltd. acting as lead manager. Anchor investors have committed Rs 5 crore ahead of the public issue — about 28% of the total issue size. Anchor allocation was completed on September 10, 2026. Net proceeds will primarily be used towards funding Capital Expenditure towards Purchase of Media Assets (Rs 3 crore) and payment of Security Deposit for advertising rights at Patna, Deoghar and Darbhanga Airport (Rs 3 crore).
At the upper end of the price band, the issue is priced at a post-issue P/E of 11.67x. On fundamentals, the company is posting revenue growth of 26.7%, a profit margin of 11.9%, return on equity of 36.4% in its most recent reported period. Listed peers in this segment include Bright Outdoor Media Limited (P/E 29.48x) and Cash UR Drive Marketing Limited (P/E 20.55x) — useful reference points when evaluating the issue's pricing relative to where the broader sector is trading.
On our data-signal score, the combined signals for this issue currently read strong — the composite picture tilts positive, though not without some caveats. This is a summary of public data, not a recommendation to apply or skip. Past performance does not predict future returns — review the price chart and peer comparison below before trading.
Frequently Asked Questions
Century Business Media IPO GMP — What It Means
GMP stops mattering once the shares trade — it only ever estimated the listing price. No grey market premium was recorded for Century Business Media before it listed.
See the full Century Business Media GMP history and trend, or learn how grey market premium works and how reliable it is.
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